Isaac Burrow

I help founders and senior leaders turn big ideas into repeatable marketing systems that move revenue and cut operational drag.

For the past year and change I've led marketing for a multi-brand portfolio in alternative investments, owning strategy and execution across the principal's personal brand, a top-of-funnel podcast, and a sister education company. That means running multiple funnels in parallel and the attribution infrastructure that steers them. When a campaign isn't producing paying customers, I want to know which step of the funnel is leaking before I touch the spend. Marketing run on real numbers, not vibes.

The work before that includes three years leading marketing and messaging for a large nonprofit ministry, plus over a decade of freelance and consulting work across real estate, technology, lead generation, and music. The pattern across all of it is the same. Build the processes, playbooks, and tech glue (stacks, funnel automation, prompt templates) so creatives can ship high-quality campaigns and engineers can reliably deliver integrations. I'm equally comfortable managing creatives and data engineers ... I'm not the one writing the SQL, but I'm the one asking the right question to get the right data out of it.

The newest piece is pragmatic AI and automation work. Claude, OpenAI, Gemini, MCP integrations, GoHighLevel, agentic workflows. Not the hype version, the version that actually reduces CAC, improves conversion, and keeps small teams focused on high-leverage work. I'm building that practice deliberately, with my own ventures as the proving ground.

Open to conversations with founders building marketing engines for sophisticated B2B buyers in fintech, financial services, or data infrastructure. Based in Kansas City, work fully remote, ready to move.

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